logo bet365

Bet365 is familiar to many players with experience. The British bookmaker attracted attention with a good line and powerful live betting. Many bettors in the old days used the site Bet365 because of the convenient radar of sports events, which at the time had no analogue. In addition, the company is memorable to many for its complicated verification. Many people had to wait for months for a special code which the bookmaker sent to its customers by regular mail.

In March 2021 Bet365 entered the legal market in Russia and began accepting bets on the bet365.ru website. The bookmaker carries out financial activities through the Unified TSUPIS, like all legal betting companies in Russia.

The official website of the bookmaker is made in the usual black and green colors and repeats the design of its own version in the domain. Betting fans will be pleased with the abundance of events in play and on line.

It should also be noted that the company owns a soccer club Stoke City. In addition, the bookmaker has sponsorship contracts with Ludogorets and Slavia Sofia.

General information about bet365

According to official data, the owner of the gaming brand is a limited liability company “Golden Bet”. It is in the name of this organization that license № 32 of July 5, 2018 was issued.

In order to make sure that the information is true, everyone can find a scan copy of the document in the section “Official documents of the betting company”.

You can bet completely legally at bet365, because the BC cooperates with the Second TSUPIS. The organization acts as a third party in resolving various conflicts, makes money transfers from the bookmaker’s website to the player’s account, and protects the interests of Russian players in every way.about bet365

Official site of bet365 betting company

Some liked the laconic appearance, others attributed the lack of bright banners and more modern design to the disadvantages. The editorial team agreed with only one point – the official website of bet365 betting company is not very convenient. Not used to searching for some sections, you will spend a few extra seconds to find the “Registration” and “Login” button.

You will also need some extra time to find the subsections with service information and contacts for contacting the support team. However, after at least 15-20 minutes of studying the portal you quickly become accustomed and begin to navigate the links. The only thing that is difficult to get used to – separate windows that open when you click to register, study the section with the help, etc. This format is more relevant to the structure of European and American web resources.

According to subjective feelings, bet365 betting company official website for use on laptops and computers is a little heavier. Sometimes you have to wait longer than usual for some pages to load, refresh the page more often, etc.

Mobile version bet365

Those who like betting from a smartphone or tablet will definitely appreciate the mobile site. Unlike the main version, it loads quickly, doesn’t eat up unnecessary traffic and is very user-friendly. Mobile bet365 has all the same features, adapts to your screen size and is available at the same address. Our team liked the resource very much, there were no problems with it and during the use nothing hung.

There is no native bet365 app yet. It is unknown whether the company will develop the software for the Russian market or will leave everything at the same level. So far, the company has not made any official statements or announced plans to design software for Android and iOS. Mobile bet365 so far 100% meets the needs of customers, allowing you to bet live or pre-match.

Bet365 line and odds

Bet365 offers one of the best sports lines on the market, as it makes full use of the main British bookmaker’s line and spread. And this office is known for having one of the best sports lines in the world. It has about 30 sports, including disciplines like surfing, squash and floorball.

In terms of odds Bet365 office is not the world leader, but stable average level still holds, without serious failures in some markets. The situation looks similar for the Russian franchise Bet365. In comparison with competitors in the Russian market Bet365 odds can be called average.


The basic soccer coverage available for the vast majority of matches, regardless of the status of the tournament includes options such as:

  • Main outcomes (1X2).
  • Double outcomes
  • Correct score
  • Asian and European handicaps
  • Individual and total totals
  • Both to Score
  • Goal/no goal draw
  • Accurate handicap victory.

For the convenience of viewing the playlist of top matches (where the number of proposals may exceed 500-600 in total), additional options are provided in separate tabs: Goals, Halves, Asian lines, subsections with bets on the first 10 minutes of the game and with statistics (cards, fouls, scores of individual players, corners, etc.). The presence of these sections and subsections is primarily relevant for the top five European leagues (England, France, Spain, Italy and Germany).

The average margin on the soccer line is 5-7%. At the same time lower for the top leagues and international club championships (Champions League, Europa League), and higher for leagues of medium and low level. Also note that the margin on Asian lines (totals, handicaps) can often be lower than the basic margin on the line of outcomes.


The number of options in the spreadsheet is strongly dependent on the status and popularity of the championship. As in soccer, in-depth coverage in top events is provided in a separate line. Bets on team statistics are available here: shots, penalties, throw-ins.

There are also tabs on individual player stats: points, goals, assists, throw-ins, blocked shots, saves (for goalies), utility stats (+\-), power play efficiency. Such a detailed line on statistics is available most often for top NHL and KHL games.

The average margin for betting on the NHL and KHL championships – 5-6%, on other high-level championships (conditional leagues Sweden, Czech Republic, Finland) – 6-7%, and up to 8-9% for all other competitions. In this case the margin for betting on totals and handicaps may be lower than the commission on outcomes and fall even to 4% for playoff games in the NHL and KHL.


The most attention in the basketball line is traditionally given to the NBA league. Most of the above markets are available for games at any level, but the medium to low popularity championships may have a reduced selection of options for betting on totals and handicaps.

The coverage for quarters and halves is similar to what is offered for the entire match. That said, even in the prematch, betting is often available not only on the first quarter and half, but also on the second half and the remaining quarters, starting with the second quarter.

For the top basketball leagues an additional list with bets on team statistics (realization of shots from the game, two-points, three-pointers, free throws, team penalty totals, rebounds) as well as indicators of individual players are offered. For instance, even the American NCAA Collegiate Athletic Conference, which is not available in almost any of the Russian legal sports betting houses, is accepted for the individual player stats.

The average margin for top-level competitions (NBA, Euroleague, several European championships like conventional France, Spain) is 4-5%, and for bets on the main line of outcomes can go down to 3%.

But the medium and low leagues are rated rather modestly, with an average margin of 6-8%, depending on the specific markets.

Live betting

Bet365 brand is one of the recognized leaders on the international betting market in terms of quality of Live Betting service. This statement is also true for the Russian version of the Bet365 site.

Live betting events list is comparable with the pre-match one and even if it is less by the number of markets, it is not very good. There is a good choice of bets on two or three outcomes. Even after the meetings there is a variety of variants for betting on the current and nearest segments of the game time (for example, during the 25th minute of a soccer match bets on the outcome between 30th and 45th minutes are accepted).

Margin in play is also comparable to the pre-match, on average 1% higher than what is offered for each of the sports disciplines before the games.

In terms of odds, there is one interesting feature. In the closing stretches of time in playing sports, this bookmaker offers increased odds for betting on TBs. For example, in the last 15 minutes of a soccer game with a current score of 0-0, you can hardly find an office offering better odds for a bet on TB(0.5).

It should be noted that approximately 75% of the time in competitive sports odds are higher in the market of Asian handicaps and forwards, and in the last minutes of the game this trend is reversed – in the final playing time margin decreases for European handicaps and increases for the Asian markets.

In the Live section of Bet365 except for soccer the tennis line especially stands out. For the top matches a detailed description of everything that happens on the court, down to the betting on every point played.

From the disadvantages of live betting it is worth noting that betting in competitive sports is closed a few minutes before the end of regular time. In soccer it is usually 89-90 minutes, in hockey it is 18-19 minutes in the third period.

For fans of live betting, the bookmaker has a few more useful options. The first is the betting constructor. This feature allows you to get additional variety in the line by manually making bets. The player can make combined bets from different markets of the same event, independent of each other, and the system will automatically calculate the odds for such a bet.

The second useful feature is the possibility of early bet calculation (Cash Out). It is offered both to take away a part of possible winning (for example if the bet is close to winning but there is still enough time for the situation to change) and to get a part of your bet if the bet is close to losing.bet365 odds


Definitely a bookmaker that deserves attention. The sports line and the spread are at the top level, many of the offers here are exclusive and have no analogues in Russian bookmakers. Among the disadvantages – not the highest odds on top sports.

Even taking into account its recent appearance on the Russian market, we can recommend this office for playing, including on a permanent basis. If Bet365 will not mercilessly cut accounts to players, which the bookmaker was “famous” in its time, then in the short term this company is able to break into the leaders of the Russian bookmaker market.

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